On the afternoon of July 3rd, at the grand launch ceremony of the 2025 Qingdao Neighbors' Festival series held in Shiji Square, Laoshan District, our company's Royal Wood Atelier was invited by the Publicity Office of Jinjialing Sub-district to showcase at the "Warmth Around Us" Neighborhood Life Exhibition and the Intangible Cultural Heritage (ICH) Experience Zone. As a platform dedicated to promoting woodcraft culture, Royal Wood Atelier enriched this neighborhood celebration themed "Relatives Wishing Relatives Well, Neighbors Wishing Neighbors Well" with its unique woodcraft charm and immersive experiences. It vividly embodied the festival's call for "building harmonious neighborhoods and sharing wonderful lives."
Woodcraft Unites Neighbors, Skillful Hands Build Warmth
In the bustling interactive area surrounding the launch ceremony, Royal Wood Atelier's meticulously designed experience space became a resident hotspot. The natural fragrance of wood materials blended with the joyful laughter of the community, perfectly echoing the stories shared during the ceremony: resettled residents speaking of their happy lives, non-profit organizations conveying heartwarming support, and exemplary figures sharing tales of mutual assistance. Residents enthusiastically participated in hands-on activities, experiencing the fusion of tradition and modernity through woodcraft.
Wood as a Medium: Empowering Community Cultural Co-creation
Royal Wood Atelier's deep involvement in the Neighbors' Festival served not only as a showcase for woodcraft beauty but also as concrete action responding to the ceremony's call for community cultural co-creation and enhancing residents' quality of life. As a key platform for woodcraft cultural promotion, the Atelier transformed ICH skills and specialized courses into tangible community experiences. This revitalized traditional woodcraft heritage within the festival's lively atmosphere, enriching its cultural significance.
Rooted in Community: Co-creating a Beautiful Future
"The ancient wisdom 'distant relatives are not as helpful as close neighbors' has gained renewed meaning in our era," noted a Royal Wood Atelier representative. "We are honored to participate in this citywide neighborhood celebration. Using woodcraft as a bridge, we transmit not only skills but also artisan spirit and warmth—strengthening neighborhood bonds and nurturing community culture. This aligns perfectly with the festival's vision to 'transform strangers into friends and merge individual households into one big family.'"
Moving forward, Royal Wood Atelier will leverage its expertise in woodcraft promotion, workshop space design, and specialized course development to deepen community engagement. It aims to become "a practitioner of neighborhood mutual assistance" and "a guardian of happy communities," continuously contributing Jinling Power to promote outstanding traditional culture and foster Qingdao's new neighborhood ethos centered on virtue, kindness, and mutual trust.